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By: Monica Harper
Macaron gift boxes are something that not only helps to store the delicate cookies but also makes them look fabulous. There are different types of packaging available in the market that can be used for gifting purposes. However, if you want to take things to the next level and make your gift boxes even more special, then there are various things you can use.
Many macaron boxes Australia suppliers offer custom prints and finishing coats that make the packaging more personalized. You can get your company name, logo, or any other message printed on the box to make it look more professional and appealing.Â
However, there are also add-ons that help you to take the look of your box to the next level without spending too much.Â
This post will focus on five different add-ons that can help enhance the look of your macaron packaging boxes without costing you a fortune.
- Embossing/Debossing
- Spot UV
- Die-Cutting
- Window Patching
- Foil Stamping
Let’s go over all of these options one at a time and see what they can do for your macaron packaging.Â
Embossing/Debossing
Embossing is the process of raising a design from the surface of the paper using heat and pressure. This results in a 3D effect that can make your packaging look more luxurious and expensive.Â
On the other hand, debossing is the opposite of embossing. It involves depressing the image into the paper rather than raising it.Â
Both of these techniques can be used to create unique and attention-grabbing designs that will make your Macaron gift boxes stand out.Â
This technique is ideal for thicker packaging materials like rigid paperboard. That is because the thicker the material, the easier it is to show off intricate details.
Spot UV
Spot UV is a type of varnish that is applied to specific areas of your packaging design to create a high-gloss effect. This adds a bit of extra sheen and makes certain parts of your design pop.Â
This technique is often used to highlight the logo or name of the company. However, it can also be used to bring attention to other design elements like images or patterns.Â
Spot UV can be applied to both rigid and flexible packaging materials. However, it works best on smooth surfaces like paperboard or cardstock.Â
Die-Cutting
Die-cutting is a process that involves using a sharp blade to cut out specific shapes from your packaging material. This allows you to create unique and eye-catching designs that are sure to stand out.Â
Die-cutting can be used to create all sorts of different shapes. However, it is often used to create circles, ovals, or other curved shapes.Â
This technique works best on flexible packaging materials like soft paper. Furthermore, die-cutting on thicker material can be tricky as there is increased resistance to the blade.Â
Window Patching
Window patching is a type of die-cutting that involves cutting out a shape from your packaging and then attaching a piece of clear film over it. This allows your customers to see the product inside without opening up the packaging.Â
This is an ideal way to showcase the macarons without having to worry about them getting damaged. It also gives your customers a sneak peek of what they are buying.Â
Window patching can be done on both rigid and flexible packaging materials. However, it works best on thinner materials like Kraft or cardstock.Â
Foil Stamping
Foil stamping is a process that involves using heat and pressure to apply a thin layer of foil to your packaging material. This adds a bit of extra shine and makes certain parts of your design pop.Â
This technique is often used to highlight the logo or name of the company. However, it can also be used to bring attention to other design elements like images or patterns.Â
You can customize the foil to showcase various effects such as holographic, matte, or gloss.Â
Now that we have learned about some of the options you have let’s see how you can combine them to make a Macaron gift boxes style that is unique to your brand.Â
Embossing + Foil Stamping
This combination is ideal for creating a luxurious and high-end look for your macaron packaging.Â
The embossing will add a bit of dimensionality to your design, while the foil stamping will make it shine.Â
Spot UV + Die-Cutting
This combination is perfect for creating an attention-grabbing and unique design.Â
The die-cutting will allow you to create any shape you want, while the spot UV will make it pop.Â
Foil Stamping + Window Patching
This combination is ideal for showing off your product while still keeping it well-protected.Â
The foil stamping will add a bit of extra shine, while the window patching will allow your customers to see the product inside.Â
You can highlight the edges of the window to make a stage for the product that resides inside the packaging.Â
Die-Cutting + Window Patching
This combination is one of the most common ones used in the packaging industry. Its simplicity lies in its ability to effectively showcase the product while still protecting it.Â
The die-cutting will allow you to create any shape you want, while the window patching will give your customers a sneak peek of what they are buying.Â
Spot UV + Foil Stamping + Window Patching
This combination is perfect for creating a macaron packaging style that is both unique and luxurious.Â
The spot UV will make your design pop, while the foil stamping will add a bit of extra shine. The window patching will allow your customers to see the product inside without opening up the packaging.Â
You can use this combination to create a stage for your macarons that is both eye-catching and functional.Â
However, it is easy to go overboard using this combination, so be careful about your design.Â
Conclusion
As you can see, there are many different ways you can style your macaron gift boxes. The most important thing is to find a combination that works well with your brand and product.Â
Don’t be afraid to experiment and have fun with it!
If you need any help with designing or sourcing your macaron packaging, feel free to contact Packaging Bee. Our in-house designers can help you create the perfect packaging for your brand.Â
We also have a wide range of stock options that are sure to meet your needs. So, what are you waiting for? Contact us today, and let’s get started!